Case Study: DMNS Production – Creative Ad & Film Production House

DMNS Production is a Film and Ad production company based in Faridabad, Haryana, specializing in crafting high-impact ad films, branding visuals, and creative video content for diverse industries. They serve clients through storytelling-driven video marketing.

  • Services: Website Design
  • Client: DMNS Production
  • Location: Delhi, India
  • Duration 3 Months

Challenges

  • The current online presence lacked a portfolio showcasing previous ad films and completed projects an essential credibility element.
  • Visitors struggled to quickly understand what services DMNS offers and navigate the site to find relevant work.
  • The existing site (or placeholder) was not optimized across devices, hampering visibility and engagement on mobile.
  • DMNS lacked consistent typography, color palette, and design elements that reflect its core creativity and professionalism.
  • Heavy media assets and unoptimized scripts could hinder page performance and frustrate users.

Solutions

The new responsive custom website empowers DMNS Production to present itself as a high-caliber film & ad production studio. It enhances user trust, accessibility, and engagement across devices—setting a robust foundation for digital growth and stronger client acquisition.

  • Integrated a visually rich portfolio section with embedded videos and high-resolution stills from past projects.
  • Overhauled site navigation to include clear service categories: Ad Films, Branding Films, Corporate Videos, etc. Structured content so first-time visitors immediately see key service highlights and contact options from the homepage.
  • Adopted a mobile-first CSS strategy with responsive breakpoints, flexible grids, and fluid content scaling to ensure the website functioned faultlessly on mobile, tablet, and desktop.
  • Adopted a mobile first CSS strategy with responsive breakpoints, flexible grids, and fluid content scaling to ensure the website functioned faultlessly on mobile, tablet, and desktop..
  • Implemented lazy loading for demo videos & images